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SEP. 28, 2017

Newcomer brand questionnaire | MEIKING NG

Meiking Ng

Fashion Hong Kong

Brand

MEIKING NG

Designer

Meiking Ng

Category

Women’s Ready To Wear

Brand information / About the designer

―What inspired you to become a fashion designer? Describe developments leading up to the brand launch.

I studied Art and Design since I was little, fashion is an unique channel for me to express my thought and feeling, which I can find peace and comfort from instead of other channels and media, so I become a fashion designer naturally.
Leaving the Royal Academy of Fine Art Antwerpen – Fashion Department in 2011, I joined a famous Parisian label – Guy Laroche as Senior Designer. After I got certain working experience, I conserve the aesthetics between the Parisian elegance and characterized design philosophy nurtured from the academy. A contemporary womenswear label – MEIKING NG was established in 2015.
 

―What is the brand’s concept? What do you want to communicate through fashion designing? What are the images of men and women you want to project?

I was inspired by the life, limited space with only limited choice in the croset of those busy ladies in the city, they want to be prefect in different roles and ocassions in life. Therefore, I want to use my reversible and multi-wearable design to help them to increase their choice and interest of dressing. Perfection is meticulous to both inner & outer beauty without differentiation as a prefect lady deserves. Meanwhile, I would like to address that “Fashion and wearing inside-out is not about right or wrong, it is a discovery of finding yourself.” The image of romantic, sensitive, elegant metropolitan ladies, who want to be perfect in different roles of life.
 

―What is your source of inspiration in creating fashion? What is your process of developing a design concept?

Life, talk with people, movie, music, arts, literature, color and architectural elements in the surrounding, I always eager to look for something which can touch and inspire me to compose a stroy and theme to think like a novelist. And then I will draft causually and intuitively before sourcing fabric. Refine and sketch seriously after the key fabrics and color was found.
 

―Who are your current stockists (areas, retail formats, etc.)? Describe the typical followers of your brand.

We are selling in Australia, Singapore, Hong Kong, Shanghai & Beijing, with 11 Stockists at the moment.
Our followers are romantic, sensitive, elegant metropolitan ladies, who want to be perfect in different roles of life.
 

―Which brands, designers, styles and cultures have had the most impact on your fashion designing, and why?

Romanticism and Cubism have the most impact to me, they are very different, just like Sense & Sensibility, giving me the collision and contradiction of contrast to design and develop our own style.
We appreciate a lots of brands and designers: Atsuro Tayama, Celine, Marni, Sacai, Delpozo, ADEAM etc…, but we try not to be influrenced in order to develop and create our own unique style.

About 2018 S/S collection

―Why have you chosen Tokyo(Amazon Fashion Week TOKYO) as the venue for presenting your collection?

I am familiar and touched with Japanese culture from the movies, TV shows, comics and cartoon since I was little.
It is good to be the first showcase and step out from Hong Kong in Toyko, where you are familiar with.
 

―What is the concept / image for your brand’s 2018 S/S season?

Inspired from the elegant noble angling lady in early 20th Century, 1920s the late Victorian era,
Angling is one of the popular leisure and sports to women, while she found personal excitement and own liberty
through the sport. The growth and character of Feminist, independency and self-willed awareness had been revealed from her enjoyment and freedom of angling.
 

―What is your vision for your show / installation?

I would like to present a different way and feeling of elegence, while injecting the sport element with
vivid and fluorescent colors with drapery victorian silhouette and detail to compose a relax, witty and lively
atomsphere and image of sporty elegence.

Future

―What are your brand’s future outlook and goal?

We have lots of goals. First, we hope to experiment and create more new and funny reversible double-faced & multi-wearable structure in every season.
And also hope to expand the range of products with eyewear, accessory, bags, shoes and even underwear to refine the total look with stronger image for the presentation of the collection, and bring the all-rounded experinece of our brand.

About TOKYO

―What does Tokyo represent for you?

Tokyo represent the hub and summary of different styles of whole Japan, while I can see the experimental spirit in Hurajuku; delicate sense in Daikanyama; and luxurious in Omotesando.
 

―Which parts / sites of Tokyo do you like most? Why?

I like the view at the top of Toyko Tower, where I can see the whole picture of Toyko to feel how’s the life here.
 

―What are your favorite / recommended shops (of any genres, e.g. fashion stores, homeware stores, food services), facilities and sites?

I love to visit the book stores in Japan, especially Tsutaya, where I am always inspired from the reference books there. I also love Atsuro Tayama in 8F Takashimaya Shinjuku Store, where I love to shop.

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