MAR. 14, 2019

Partnership with Launchmetrics

Japan Fashion Week Organization (JFWO) partners with Launchmetrics to promote Amazon Fashion Week TOKYO 2019 A/W season. Thanks to this partnership, AmazonFWT will be featured in the GPS Radar by Launchmetrics, and at same time Launchmetrics software will be provided to participating designers to manage SHOWS to bring new experience to Guests.

During the 2019 A/W season, Launchmetrics’ SVP of Industry Relations and seasoned journalist, Jessica Michault will be traveling to Amazon Fashion Week TOKYO to provide editorial coverage and share stories on local talents and brands within the industry. Watch out for the “60 Second Fashion Reviews” coming up.

About GPS Radar by Launchmetrics

The GPS radar app, created in 2006, was the first-ever community for Fashion, Luxury and Cosmetics Professionals, connecting top-tier brands, retailers and media to share events and images.  Since, it has become the go-to members-only community tool to streamline and simplify the workload of the global fashion community.  Aside from managing your fashion show invitations, calendars, and RSVPs, members can now upload articles and press releases onto GPS Radar to keep the media up to speed on all of their latest company news.  Additionally, members can access Galleries to search collections by designer, season and agency and find products based on type, color or fabric.  The app also allows users to request editorial pieces for loans with the click of a button.
To become a member, please go to :

Jessica Michault

SVP of Industry Relations at Launchmetrics
Previously, Michault held the role of editor-in-chief of the French magazine Antidote and before that she lead NOWFASHION as its editor-in-chief chief, in charge of all editorial content for the show image website. Prior to her role at NOWFASHION, she was the right hand woman to Suzy Menkes for 16 years, as the Online Style Editor for the International Herald Tribune.
In addition, Michault’s work has been published in the New York Times, Italian Vogue, Vogue Japan, L’Officiel Paris, Harper’s Bazaar Brazil, GQ Germany, Mixte and Elite Traveler magazine.
Publishing: editor-at-large of the biannual fashion bible ODDA Magazine.
Fashion Reviews: producer of the 60-Second Fashion Reviews that have brought fashion show criticism to the social media sphere.
Podcasts: the in depth one-on-one interviews with some of fashion’s leading movers and shakers including Olivier Rousteing, Stephen Jones and Carlo Capasa.

For press or business inquiries

Contact: Futabatsushinsha Co., Ltd.
Digital Business Promotion Div. Mori/Shibasaki
Tel. 03-3281-9981 / Mail.

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