{"id":21041,"date":"2025-09-05T18:19:22","date_gmt":"2025-09-05T09:19:22","guid":{"rendered":"https:\/\/rakutenfashionweektokyo.com\/en\/?post_type=information&p=21041"},"modified":"2025-09-05T18:19:22","modified_gmt":"2025-09-05T09:19:22","slug":"art_20250904_01","status":"publish","type":"information","link":"https:\/\/rakutenfashionweektokyo.com\/en\/topics\/information\/art_20250904_01\/","title":{"rendered":"Rakuten Fashion Week TOKYO 2026 SS Thursday 9\/4 Report"},"content":{"rendered":"\n

Today marked the fourth day of the 2026 S\/S season for Rakuten Fashion Week TOKYO (Rakuten FWT) (organized by the Japan Fashion Week Organization (JFWO)).<\/p>\n\n\n\n

– Brands that presented on the third day, Wednesday, September 3rd –
FETICO (by R) (From 7:00 PM)
Yoyogi National Gymnasium No.2<\/h2>\n\n\n\n
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Rakuten Group, Inc.’s “by R” project aims to invigorate the Japanese fashion scene and spread its appeal to the world. FETICO held a show through by R to commemorate the brand’s fifth anniversary. The venue, Yoyogi National Gymnasium No. 2, was decorated in pure white, reminiscent of an art museum, filled with a pleasant sense of anticipation.<\/p>\n\n\n\n

This season’s muses were two female artists: artist Rebecca Horn and photographer Irina Ionesco. True to the theme \u201cThe Depth of Her,\u201d both strongly projected their innermost selves into their work. Designer Emi Funayama stated, \u201cI aimed to give form to what I believed to be beautiful.\u201d<\/p>\n\n\n\n

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Inspired by the works of Horn, the collection featured a striking mini dress with radiating pleats and denim embellished with damask patterns\u2014a nod to Ionesco’s worldview\u2014rendered in jacquard. FETICO further shapes the inner worlds envisioned by its muses into its own interpretation of beauty. It felt like a timeless collaboration between powerful women across past and present.
The collection also welcomed lace-up ballet flats to its lineup of renowned comfortable footwear. Furthermore, the brand unveiled its first-ever iconic bag, \u201cArch.\u201d Original accessories and lingerie expanded the brand’s depth. A collaboration with the brand THREE was also announced, with a limited-edition shade of the multi-balm \u201cGram Tone Color Custard\u201d scheduled for release next March. The core of FETICO’s distinctive identity, the foundation of its overwhelming support, remains unchanged. Its stance of consistently proposing a powerful beauty is both stoic and unique. The designer herself is someone’s muse, and surely the women who aspire to FETICO and wear FETICO are also someone’s muses.<\/p>\n\n\n\n

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“by R” limited edition products are now on sale at the fashion online shopping site Rakuten Fashion. The lineup includes four limited edition items, updated versions of items that are dear to Funayama, such as shirts, bodysuits, and barrettes. Please be sure to take a look at the page below.<\/p>\n\n\n\n

FETICO by R limited edition product page:
https:\/\/brandavenue.rakuten.co.jp\/ba\/shop-fetico\/?free_word=fetico_limited_byr_&l-id=shopnews_5664_20250820_1<\/a><\/p>\n\n\n\n

11th “TOKYO FASHION AWARD 2026” Winning Designers Announcement Ceremony (From 12:00 PM) Shibuya Hikarie, Hikarie Hall, Hall A<\/strong><\/strong><\/h2>\n\n\n\n
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(From left) Nao Yoshida \/ Mariko Suzuki (ANTHEM A), Kiminori Morishita (kiminori morishita), KAKAN design team, Yuka Kimura (mukcyen), Yohei Ohno (YOHEI OHNO), Yusho Kobayashi (yushokobayashi), Kotoha Yokozawa (kotohayokozawa), Matsufuji Tsutomu (MATSUFUJI)<\/p>\n\n\n\n

The winners of the 11th TOKYO FASHION AWARD 2026 have been decided, and the announcement ceremony was held. The eight winners are as follows:<\/p>\n\n\n\n

Brands Supported During Paris Men’s Fashion Week
ANTHEM A (Mariko Suzuki \/ Nao Yoshida)
kiminori morishita (Kiminori Morishita)
kotohayokozawa (Kotoha Yokozawa)
MATSUFUJI (Tsutomu Matsufuji)<\/p>\n\n\n\n

Brands Supported During Paris Women’s Fashion Week
KAKAN (Design Team)
mukcyen (Yuka Kimura)
YOHEI OHNO (Yohei Ohno)
yushokobayashi (Yusho Kobayashi)<\/p>\n\n\n\n

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This year’s support has been updated to cover a two-year period. Additionally, a pop-up shop will be held at 10 Corso Como in Seoul, Korea, as well as a model show and pop-up shop during the showroom at Paris Fashion Week.<\/p>\n\n\n\n

Designer Kimura of mukcyen, who won both the JFW Next Brand Award 2026 and the JFW Next Brand Award 2026, quietly expressed her joy stating, “I applied at a time when we wanted to grow our brand, so we applied for both awards and aimed to win both.” Many of the designers expressed gratitude to their collaborative teams and close associates, and expressed their enthusiasm for expanding overseas. A triumphant return event featuring the eight winning brands will be held at the official Rakuten FWT 2026 A\/W venue in March 2026.<\/p>\n\n\n\n

TSUMORI CHISATO (From 1:30 PM)
TC House<\/strong><\/h2>\n\n\n\n
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