ROYAL CHIE

In 1977, Imai established Reina trading Co.Ltd. (Reina Co.Ltd.) with other three female coworkers dealing with importing and selling. She started designing a fur brand, “Royal Fur" in 1978. In 1991, Imai inherited the royal warrant company “Futaba Fur". She released “Royal Chie" in 1993. Imai was invited to particiate Fur Information Council of America Fashion Week 1999, and held her first fashion show in New York as the first Asian designer. She was selected as one of the 40 female entrepreneurs in the world 2002 and won a prize in Paris. Imai opened Royal Chie boutique on Madison Ave. NY, certified as a shop dealing with products getting Purple Label which is titled by Copenhagen Fur to highly qualified fur that is only one percent of the total amount of production. In 2008, Imai created a fusion of ecological material developed by the Teijin Group, and the luxurious, highest quality farmed furs. Children's fur collection was showcased first time in Royal Chie collection in 2009.