niitu

[Established year] 2011

A “modern kimono” brand, created by the Niitu brothers.
The brand is distinguished by patterns utilizing the elements of straight lines (which are often utilized in Japanese clothing),
updated into modern stylings and applied to Western fashion.
These items, with their creative forms, are not bound by established notions of size, age, gender, or body types.
Selected to the 2017 Tokyo New Designer Fashion Grand Prix Professional Category,

Born in Nagano prefecture.
Going through some experience in construction industry, after graduating from Vantan design institute, experienced the job as a pattern maker.
2011 Started -niitu- with brother
2016 Founded “niitu inc.”
2017 Won “Tokyo Rookie’s Designer’s fashion award”