Global Business and Communication Strengthening the Invitation of Overseas Buyers and Press; Continuing Support Programs
The invitation of overseas buyers and press, which began in earnest in the 24 A/W season, has been further strengthened with the addition of support programs from the 25 A/W season. By fostering in-person exchange and communication with overseas partners and letting them see fashion week up close, we aim to generate authentic coverage and increase buying results. (Information is current as of today; we will announce newly confirmed members at a later date.)
JFWO Official Sponsored Guests Visiting Japan
Store Owner & Buyer
Andreas Murkudis is considered one of Germany’s most renowned and experienced retailers in the design and fashion sector. His multi-brand store ANDREAS MURKUDIS, located in a former print shop in Berlin-Tiergarten, brings together fashion, design, and objects within a calm, spacious, and carefully considered environment. Known for its clarity and precision, the store presents a curated selection of brands defined by quality, longevity, and a long-term perspective. 2027 marks the 25th anniversary of ANDREAS MURKUDIS. *This season’s support is provided by JAFIC (Japan Apparel·Fashion Industry Council).
URL: www.andreasmurkudis.com
Instagram: @andreasmurkudis
Editor-in-Chief, A Magazine curated by
Chinese/Scottish-Canadian editor, writer, and actor. He is the editor-in-chief of A Magazine curated by, a cult cultural publication that collaborates with a new fashion designer for each issue. Blake began working simultaneously in fashion and soon after moving to London became the founding managing editor of the groundbreaking fashion industry magazine System. Alongside his publishing career, Blake has appeared on Netflix as Thomas in the drama Meteor Garden, one of the most beloved international TV franchises. Beyond these ventures, he consults and writes on cultural fluency and strategy for various creative projects in fashion, culture, and entertainment, focusing on the Pacific Shift and Greater China through his creative studio, Tong.
URL: https://schonmagazine.com/
Instagram: @schonmagazine/(王立民)
Photographer
Jimin Jeon is a photographer based in Seoul, South Korea. Jimin travels around the countries to capture the moments during fashion weeks such as Milan, Paris Fashion Week, Rakuten Fashion Week Tokyo and more. He’s focusing on visual storytelling, personal style, urban culture, and global fashion trends for clients including HYPEBEAST, Haper’s Bazaar, GQ, Tatler, Lifestyle Asia, SSENSE, Mytheresa.
Instagram: @jiminphoto
MENS & WOMENSWEAR BUYER – MACONDO
Mario de Angelis is a Menswear and Womenswear Buyer specializing in cross-category buying across both contemporary and luxury fashion. He currently oversees buying for MACONDO, a curated retail concept based in Verona recognized for its distinctive approach to fashion and retail, while also contributing to the buying strategy of a luxury retail destination in Slovenia.His approach combines a strong sensitivity to product and design with a strategic understanding of market evolution. Focused on discovering emerging talent and cultivating distinctive brand portfolios, he works to create curated selections that reflect both cultural relevance and commercial vision.
URL: https://macondostore.com/
Instagram: @mariodeangelis
Fashion Editor Marie Claire Korea
Choi Inseon has been appointed fashion editor of the South Korean edition of “Marie Claire” since 2022. To date, she has written numerous articles on fashion both in Korea and abroad.
URL: https://www.marieclairekorea.com/
Instagram: @marieclairekorea
Men‘s buyer | Beaker
BEAKER is a contemporary multi-brand store which is launched in 2012.
Based in Seoul Korea, BEAKER is offering a curated selection of global fashion and lifestyle items to a trend-conscious local audience.
URL: https://www.ssfshop.com/beaker/
Instagram: @beaker_store






