99%IS-

[Established year] 2012
99%IS- is a totally new fashion brand, established by Korean designer, Bajowoo.

Elegant and street-style designs based on rock taste, creating a unique and original mode style.
In the first collection, the brand used authentic leather items encrusted with original studs and detail in order to express a new global philosophy and attention.

Collaborating with COMME des GARCONS , GEORGE COX ,MACKIN TOSH
Globally famous musicians (Chris Brown , Justin Bieber , LADY GAGA , Miguel , BIGBANG etc..), has worn 99%IS- designs as stage costumes, as well as private fashion items.

Born on 1984 in Seoul ,Korea. Enrolled ESMODE in 2003.
Afterword, established his first Punk brand in KOREA, as well as produced rock band costumes and artworks . He then visited London, Paris, Tokyo, Bangkok, experiencing various underground punk. This holds as the roots of his creations.

Bajowoo moved to Tokyo in 2008, enrolled in a Dressmaker School in 2010.　At the autumn/winter season in 2012, when he was a sophomore in college, established the brand 99%IS-. He debuted the RUNWAY of 2013S S Mercedes-Benz-FashionWeek TOKYO.