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MAR. 15, 2013

“CREATIVE JAPAN FASHION FAIR” closed

Successful CREATIVE JAPAN FASHION FAIR ended ended it’s two weeks session at the largest department store Harvey Nichols in Riyadh the capital of Saudi Arabia from February 25(Mon) until March 10(Sun), 2013.

20 Japanese fashion related labels attracted mainly young Saudi women in  their 20’s. There were many voices such as “I would like this event to expand the session because I would like to introduce this to my friends who like Japan” and “We want  to ask the store to stock these labels   even after this event”.

As it was a first major opportunity for Japan Fashion Labels to be introduced in Saudi Arabia, the event got a lot of media coverage including one of the biggest newspaper “Arab News” and also many bloggers introduced this event from different parts of the country.

Managers of Harvey Nichols  were surprised and delighted by the amount of interest and said, the biggest department store in Saudi Arabia said that “This event was one of the most successful event so far. We are convinced that the customers are highly  interested in Japan and the creativity of Japanese brands attract people in Saudi Arabia Fashion labels”. They were surprised to receive many good reviews from others.

The sales was good and the participant apparel and accessories brands will be moved to Harvey Nichols’s regular selling floor and remain on sale.

*Official website of CREATIVE JAPAN FASHION FAIR, click here

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