Rakuten
Fashion Week
TOKYO
2025AW CLOSED

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NEXT SEASON

2026SS
MON. 09/01–
SAT. 09/06/2025

25AW STREAMING

SCHEDULE

[ CONDITION TO PARTICIPATE ]
[ BRAND ]
SUN.03/30/2025
10:00-19:00
MURRAL
BY INVITATION ONLY SHOWROOM
3E STUDIO
11:00-19:00
11:30-20:00
HATRA
OPEN TO PUBLIC SHOWROOM
GALLERY SITE Reservations are accepted through our reservation form. For details, check the official website.
12:00-18:30
HOUGA
ALL SHOWROOM
The Factory Aoyama Gaien 3/29~30 open to everyone.
12:00-17:00
pays des fées
ALL SHOWROOM
pays des fées open to the pubric
13:00-18:00
kaiki
ALL SHOWROOM
ZAB By appointment only
MON.03/31/2025
12:00-17:00
pays des fées
ALL SHOWROOM
pays des fées open to the pubric
TUE.04/01/2025
12:00-19:00
MSML
BY INVITATION ONLY SHOWROOM
GARDEN TOKYO OMOTESANDO Invitation or reservation required.
12:00-
KCY
ALL SHOWROOM
Harajuku Rental Room Sakura An invitation ticket is required.
It will be received by email.
http://t-three.co.jp/
WED.04/02/2025
12:00-19:00
MSML
BY INVITATION ONLY SHOWROOM
GARDEN TOKYO OMOTESANDO Invitation or reservation required.
12:00-
KCY
ALL SHOWROOM
Harajuku Rental Room Sakura An invitation ticket is required.
It will be received by email.
http://t-three.co.jp/
THU.04/03/2025
11:00-16:00
matohu
ALL SHOWROOM
BP Garden-city Minami-semba Open to the public.
12:00-19:00
MSML
BY INVITATION ONLY SHOWROOM
GARDEN TOKYO OMOTESANDO Invitation or reservation required.
12:00-
KCY
ALL SHOWROOM
Harajuku Rental Room Sakura An invitation ticket is required.
It will be received by email.
http://t-three.co.jp/
FRI.04/04/2025
11:00-16:00
matohu
ALL SHOWROOM
BP Garden-city Minami-semba Open to the public.
SAT.04/05/2025
11:00-16:00
matohu
ALL SHOWROOM
BP Garden-city Minami-semba Open to the public.

JFW NEXT BRAND AWARD 2025

JFW NEXT BRAND AWARD 2025

TELMA

Terumasa Nakajima

TELMA, winner of the JFW NEXT BRAND AWARD 2025, held its second show. In stark contrast to the first show, which was full of the brand’s signature intricate and beautiful textiles and colors, the show started with a group of heavy black and silver looks. As if the night was deepening and dawn was approaching, colors such as gray, silver, and lavender spread. Symbolically shining throughout the collection were various star patterns expressed in prints and embroidery. Various textiles evoked the unique thrill felt on the way home from work in Tokyo’s night streets, such as a shop window shining brightly even though there are no passersby.
The tiger-like animal-patterned lace was made in collaboration with a factory in Osaka that is the only manufacturer of river lace in Japan. A fateful encounter led to the pair collaborating again at the factory where they worked during their student days in Antwerp. The shooting star-like lace that matched the fuchsia pink jacket was a textile that symbolizes this season and was created through multiple efforts in collaboration with the Kiryu lace factory.
There’s no doubt TELMA is a rising star in the Tokyo fashion scene. In an interview after the runway, they said, “We want to convey Japan’s rich sensibility and wonderful technology to the world in our own way.” Designer Nakajima’s eyes seemed to sparkle even more when he spoke passionately about manufacturing.

SUPPORTED BY (02/12/2025)

Organization for Small & Medium Enterprises and Regional Innovation, JAPAN / Tokyo Metropolitan Government / Keidanren (Japan Business Federation) / The Japan Chamber of Commerce and Industry / The Tokyo Chamber of Commerce and Industry / Japan Fashion Association / Japan Apparel Fashion Industry Council / INSTITUTE FOR THE FASHION INDUSTRIES / Japan Department Stores Association / Shibuya City / Minato City / Shibuya-ku Shoutenkai Rengoukai / JAPAN JEANS ASSOCIATION