The key visual of Amazon Fashion Week TOKYO 2017 S/S, has been created.
This terms’ creative & art direction was done by the Tokyo based creator, YORUKO BANZAI, the Designer/Creative Director of the creative project “BANZAI”.
 

 
Amazon Fashion Week TOKYO 2017 S/S
Key Visual

Concept

RELATION
Among the infinite choices that exist
We make a conscious decision when choosing what clothes to wear.
The act of choosing and wearing a clothing is a way to express oneself, ones’ identity.
This visual expresses the relationship between an
individual and clothing.

Staff

■Creative & Art Director
YORUKO BANZAI (BANZAI DESIGN)

Born in Osaka, in 1982, graduated from Kyoto Seika University.
Now based in Tokyo, as the designer/creative director of the creative project “BANZAI”, he is actively involved in a wide variety of expressive styles that cross over the boundaries between art and fashion, including creating art pieces, advertisements, art direction / creation of exhibition space for apparel brands, and graphic designs for corporations.
As a fashion brand, “BANZAI” has many influencers among their fans.
http://yorukobanzai.com/

■Model
RINA OHTA (ANORE INC.)

■Photographer
SATOMI YAMAUCHI

■Videographer
RIYO NEMETH

■Stylist
MAYU YAUCHI

■Hair Stylist
GONN KINOSHITA

■Make-up Artist
AKIKO OWADA (AVGVST)

■Prop Stylist
MAMORU HINATA (UMLAND)

■Editorial Designer
NATSUMI HOSHI

■Music (Video)
ENDGAME

Costume Coordination: DRESSEDUNDRESSED (Black background version)