Denim de Mirai～DENIM PROJECT～
[SPECIAL PROGRAMS]

It’s a remarkable initiative that upcycles 20 tons of used denim(Levi's® 501®)jeans that would be landfill. This project supports both retail and sustainability values.
As well as combine and connect over 50 brands, designers and creators within this project, Isetan Mitsukoshi Ltd can also:
* connect the retail industry, including other department stores. For example, Hankyu Department Store, Umeda Main Store and 4 local speciality stores.
* offer over 150 kinds of creations to our customers at Isetan Shinjuku Main Store and online. All relaying our corporate sustainable message “think good” from 23 March,2022.

Date	March 16(Wed.)-17(Thu.)
Time	According to opening hours of the Rakuten Fashion Week TOKYO2022 ※The schedule is subject to change
Venue	Tokyo International Forum(5-1 Marunouchi 3-chome, Chiyoda-ku, Tokyo)
Organizer	Isetan Mitsukoshi Ltd.
Co-Organizer	The Japan Fashion Week Organization
Contact	Isetan Shinjuku Main Store,Isetan Mitsukoshi Ltd. Tel 03-3352-1111（Store's main phone number）
Official Website	https://www.mistore.jp/shopping/feature/shops_f2/st_denimdemirai1_sp.html