Information
NOV. 22, 2024

Rakuten Fashion Week TOKYO 2025 A/W | Applications Open for Participating Brands

Rakuten Fashion Week TOKYO 2025 A/W season,
stepping up to a new stage, aiming to become
an originally Tokyo-like fashion week



We have now started to accept applications for brands wishing to participate in Rakuten Fashion Week TOKYO 2025 A/W (governing body: the Japan Fashion Week Organization), scheduled to be held between March 17th (Mon.) ~ March 22nd (Sat.), 2025(Official venues: Spiral Hall/TODA HALL & CONFERENCE TOKYO).

Under the annual concept “FASHION FANFARE”, the 25 S/S Fashion Week was filled with “fun” and “exuberance” of FASHION. We intend to continue in the 25 A/W season developing a variety of contents, along with continuing to strengthen our power of transmission, both nationally and internationally.

How to apply

Please read the Participation Guide (PDF) carefully before submitting your application via the application form.
Please address sample lookbooks as follows: Japan Fashion Week Organization / Attn: Minegishi.
※For details on how to apply, please refer to p.36 of the “Participation Guide”.
※From the 2025 A/W season, applications will be accepted exclusively through the online form.

Submitting of application documents/materials

Please clearly mark sample lookbooks as “Rakuten Fashion Week TOKYO 2025 A/W Application”materials and mail them to the address below.

Post to:
Giraffa bldg. 6F, 1-6-10 Hiroo, Shibuya-ku, Tokyo, 150-0012

Japan Fashion Week Organization

For inquiries:
rakutenfwt25aw@jfw.jp

Application deadline

Must be received by December 17th (Tue.), 2024, 18:00 Japan time

※Any/all applications received after the deadline will not be accepted for any reason whatsoever.
※Indirect application by third parties (PR company, production company, etc.) are not accepted. We ask that the participating brand apply themselves. For any queries, unclarity regarding application, please contact the JFWO secretariat directly.

Official venues preview tour

We will conduct venue tours on the dates below.

Date: Tuesday 3 December from 11:30
Place : Spiral Hall (Spiral 3F)

Date: Tuesday 3 December from 14:30 (TBC)
Place : TODA HALL & CONFERENCE TOKYO HALL A / HALL B
Application address: brand@jfw.jp

Application deadline: 28 November 12:00 PM (Japan Time)
Please apply for your attendance by the above deadline.

Other notices

At Rakuten Fashion Week TOKYO, we are also accepting applications for official sponsorship, etc. for this fiscal year.
For information, please contact below.
For inquiries: contact@jfw.jp

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