PICKUP 06/16/2026

2027 Spring/Summer: Show schedule outside the official Fashion Week period

2027 Spring/Summer: Show schedule outside the official Fashion Week period

The Japan Fashion Week Organisation (JFWO) is committed to organising ‘Fashion Week’ to showcase Japan’s outstanding fashion creativity, both domestically and internationally. 

Alongside this, we have a philosophy of serving as a platform to support Japanese designers from a long-term perspective, unconstrained by official periods, thereby invigorating Japan’s entire fashion and textile industry.

Based on this philosophy, whilst we continue to strengthen our support for brands participating during the official biannual Fashion Week (Rakuten Fashion Week TOKYO) events, we will also disseminate information to domestic and international audiences regarding brands that have previously held shows during the official Fashion Week events (limited to fashion brands based in Japan that hold physical presentations outside the official event periods).

Accordingly, we are pleased to provide the current schedule of shows outside the official period below.

2027 Spring/Summer: Show schedule outside the official Fashion Week period

Brand NameRelease Date
ATTACHMENTJuly 10 (Fri)
KEISUKEYOSHIDAJuly 17 (Fri)
ZUCCaJuly 28 (Tue)
HARUNOBUMURATAJuly 31 (Fri)

*Please refer to the invitation from the brand for further details.

Outfits and show videos from previous seasons are below.

A diagram explaining the activities undertaken by the JFWO, including this initiative.