Rakuten Fashion Week TOKYO’s 2025 A/W Season, organized by the Japan Fashion Week Organization (Dates: March 17th (Mon.) – March 22nd (Sat.)), is a fashion festival that showcases the latest and best fashion creations. Under this year’s concept of “FASHION FANFARE,” which was established following last year’s theme of “OPEN, FASHION WEEK,” the festival will continue to be a fashion festival where people can discover the “fun” and “emotion” of fashion. We will strengthen our efforts to develop attractive content and spread them domestically and internationally to create an even more vibrant event.

Participating brands and show schedule announcement

A total of 37 brands (Attachment 1), including 1 brand to be presented through “by R”, a project to empower the Japanese fashion scene sponsored by Rakuten Group, Inc., 32 brands presenting physically / 5 brands presenting digitally (including 11 brands participating for the first time, and 4 brands from overseas regions). The main venue for this year’s event will be at the Spiral Hall/TODA HALL & CONFERENCE TOKYO.　This season’s lineup features a diverse lineup, including brands that have participated in past Fashion Weeks in Tokyo, brands from overseas, and a range of first-time participants and established brands.

Read below for this show’s highlights, including details of the events held on the day before the show.

3/16(Sun)

18:00 ssstein *PRESENTATION (FPT)

3/17(Mon)

12:30 mintdesigns *ONLINE
13:30 HOUGA
15:00 PETIT BATEAU FR
16:30 pillings
18:00 FETICO
19:00 yoshiokubo
20:30 HYKE
21:30 meagratia *ONLINE

3/18(Tue)

14:00 NON TOKYO
15:30 KANEMASA PHIL. (*)(TFA)
16:30 TAE ASHIDA
18:00 HUMMEL 00 (*)
19:30 VIVIANO

3/19(Wed)

14:00 pays des fées
15:30 tokio (*) (TFA)
17:00 tiit tokyo
19:00 Paul Smith (by R) UK

3/20(Thu)

12:00 KEISUKEYOSHIDA
14:00 SATORU SASAKI (*) (TFA)
18:00 HEAVEN TANUDIREDJA ID
19:00 BASICKS
20:30 YOUJIYOUNG KR (*)
21:00 HATRA (*) (TFA)

3/21(Fri)

11:00 WIZZARD *ONLINE
12:00 HIDESIGN *PRESENTATION
13:30 TELMA
14:00 RIV NOBUHIKO (*) (TFA)
15:30 MSML (*)
17:30 Chika Kisada
19:00 KAMIYA
21:00 paratrait (*) (TFA)

3/22(Sat)

14:00 TAN (*) (TFA)
16:00 HARUNOBUMURATA
18:00 FURUMAU *ONLINE
19:00 KEIKO NISHIYAMA *ONLINE
21:00 Tamme (*) (TFA)