The theme of the 2024 is “OPEN, FASHION WEEK”
Stepping forward to a new stage, aiming for a fashion week unique to Tokyo
The Rakuten Fashion Week TOKYO 2024 S/S season

Rakuten Fashion Week TOKYO is now in its 18th year, 37th in total, and 5th year as “Rakuten Fashion Week TOKYO (hereinafter called “Rakuten FWT”)” since the first “Japan Fashion Week from Tokyo” was held in October 2005.

With an increase in physical presentations and having gone through a 2023 A/W season with a real feel of being released, in the 2024 fiscal year, the Japan Fashion Week Organization (hereinafter indicated as JFWO) will be hoisting the theme of “OPEN, FASHION WEEK” throughout the year. Based on the new format of “fusing of digital and physical” and “strengthening of power to transmit globally”, we aim to present an event with an even further sense of openness, along with continuing to develop a variety of contents, further strengthening national and international transmission of information on the event.
The “OPEN” in “OPEN, FASHION WEEK” stands not only for transactions with outside sources, but also stands for a releasing of values, expressionisms, and minds of each individual. Based on the fact that society and the whole world has begun to move dynamically, from this season on to the next 2024 A/W season, we intend to create “OPEN”-ness in a variety of scenes, through real events and digital exchange/diffusion.

Announcing of participating brands and show schedules
In this upcoming 2024 S/S season, a total of 50 brands, including 1 brand giving a presentation through “by R”, a program of Rakuten Group, Inc. to support Japanese brands. Physical presentations by 35 brands, digital presentations by 15 brands, among which, 13 are first-time participants , and 7 brands participating from overseas are scheduled to participate (as of July 25th).
Names of participating brands will be announced today, along with show schedules. The event is scheduled to be held at the main venues of Shibuya Hikarie and Omotesando Hills, along with other venues chosen by individual brands.

8/28(Mon)

11:00 08sircus *Website
12:00 RAINMAKER *Website
13:00 KANAKO SAKAI (*)
14:00 IRENISA *Website
15:00 NaNo Art (*)
16:30 HARUNOBUMURATA
18:00 WILDFRÄULEIN (*)
19:00 KAMIYA (*)
20:30 FETICO

8/29(Tue)

10:30 MAISON ALTERNATIVE *Website
11:30 Wilsonkaki HK (*)
13:00 pays des fées
14:00 WIZZARD *Website (*)
15:00 EJ SHEYANG (*)
16:00 HIROKO KOSHINO *Website
17:00 meagratia *Website
18:00 el conductorH
19:00 Queen&Jack
20:00 SHINYAKOZUKA
21:00 HOLO MARKET *Website

8/30(Wed)

11:30 TWEO (*)
13:00 SEVESKIG / (un)decided
14:30 Global Fashion Collective 1 CA
15:30 MITSURU OKAZAKI
17:00 Global Fashion Collective 2 CA
18:00 HEōS
19:00 BENCH/ PRESENTS TERNOCON PH
20:00 MURRAL
21:00 LIBERE *Website (*)

8/31(Thu)

11:30 (X)S.M.L ID
13:00 HIDESIGN
16:00 Seivson TW
17:00 SHOOP
19:00 A BATHING APE (by R) (*)
20:00 STOF *Website
21:00 HYKE *Website

9/1(Fri)

11:30 PH MODE x TYO by MFF (Manila Fashion Festival) PH
13:00 tactor *Website (*)
15:00 IRENSENSE TW (*)
17:00 support surface
18:00 meanswhile
19:00 CINOH
20:00 SEVEN BY SEVEN (*)
21:00 mintdesigns *Website

9/2(Sat)

11:30 ablankpage. X Royal Thai Embassy Tokyo/ AS YEARS GOES BYS. “ablankpage. X EDWIN X NISHIKAWA KEORI”
14:00 YOHEI OHNO
18:00 1PIU1UGUALE3 GOLF
19:00 VIVIANO
20:00 六舞宴｜ROKUBUEN *Website
21:00 DRESSEDUNDRESSED *Website